{"id":21216,"date":"2026-03-13T15:05:24","date_gmt":"2026-03-13T15:05:24","guid":{"rendered":"https:\/\/www.libertas.hr\/?p=21216"},"modified":"2026-03-13T15:45:33","modified_gmt":"2026-03-13T15:45:33","slug":"sport-i-turizam-kao-snaga-hrvatskog-identiteta-u-zapresicu-odrzana-konferencija-sporttourism-connect","status":"publish","type":"post","link":"https:\/\/www.libertas.hr\/en\/novosti\/sport-i-turizam-kao-snaga-hrvatskog-identiteta-u-zapresicu-odrzana-konferencija-sporttourism-connect\/","title":{"rendered":"Sport i turizam kao snaga hrvatskog identiteta: u Zapre\u0161i\u0107u odr\u017eana konferencija Sport&amp;Tourism Connect\u00a0"},"content":{"rendered":"\n<p><em>Uspje\u0161an spoj sporta, turizma i marketinga rezultat je inicijative Studentskog zbora Sveu\u010dili\u0161ta Libertas i partnera.<\/em><\/p>\n\n\n\n<p>U prostoru Vr\u0161ilnice u Zapre\u0161i\u0107 u utorak, 10. o\u017eujka 2026., odr\u017eana je konferencija Sport&amp;Tourism Connect, koja je okupila stru\u010dnjake iz podru\u010dja sporta, turizma i komunikacija s ciljem promicanja va\u017enosti sporta kao alata za ja\u010danje identiteta,<br>me\u0111unarodne prepoznatljivosti i turisti\u010dke ponude Hrvatske. Konferencija je odr\u017eana uz pokroviteljstvo Ministarstvo turizma i sporta Republike Hrvatske, a ovo je drugo izdanje konferencije koje je okupilo brojne stru\u010dnjake iz turizma, sporta, ali i u\u010denike i studente.<\/p>\n\n\n\n<p>Konferenciju su pozdravnim govorima otvorili Stella Jug, idejna za\u010detnica i osniva\u010dica projekta i zamjenica predsjednice Studentskog zbora Sveu\u010dili\u0161ta Libertas, te zamjenik gradona\u010delnika Grada Zapre\u0161i\u0107a \u017deljko Barun. Ovakva suradnja dodatno potvr\u0111uje va\u017enost povezivanja mladih, obrazovnog sektora i javnih institucija u razvoju inovativnih i globalno konkurentnih projekata.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"21226\" src=\"https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-6-1024x683.jpeg\" alt=\"\" class=\"wp-image-21226\" srcset=\"https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-6-1024x683.jpeg 1024w, https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-6-300x200.jpeg 300w, https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-6-768x512.jpeg 768w, https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-6.jpeg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"21220\" src=\"https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-3-1024x683.jpg\" alt=\"\" class=\"wp-image-21220\" srcset=\"https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-3-1024x683.jpg 1024w, https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-3-300x200.jpg 300w, https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-3-768x512.jpg 768w, https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-3.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<p>Program je zapo\u010deo panelom <em>\u201eVi\u0161e od igre\u201c<\/em>, na kojem su sudjelovali nogometni trener Nenad Bjelica, proslavljeni vesla\u010d i olimpijac Martin Sinkovi\u0107 te prof. dr. sc. Zrinko \u010custonja. Raspravljalo se o tome kako vrhunski sportski rezultati oblikuju nacionalni identitet i emocionalnu povezanost gra\u0111ana, \u0161to su teme koje studenti Libertasa detaljno obra\u0111uju kroz svoje studijske programe menad\u017ementa u sportu i turizmu.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"21234\" src=\"https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-159-1024x683.jpg\" alt=\"\" class=\"wp-image-21234\" srcset=\"https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-159-1024x683.jpg 1024w, https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-159-300x200.jpg 300w, https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-159-768x512.jpg 768w, https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-159.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"21230\" src=\"https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-8-1024x683.jpg\" alt=\"\" class=\"wp-image-21230\" srcset=\"https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-8-1024x683.jpg 1024w, https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-8-300x200.jpg 300w, https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-8-768x512.jpg 768w, https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-8.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-3 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"21222\" src=\"https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-4-1024x683.jpg\" alt=\"\" class=\"wp-image-21222\" srcset=\"https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-4-1024x683.jpg 1024w, https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-4-300x200.jpg 300w, https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-4-768x512.jpg 768w, https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-4.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"21228\" src=\"https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-7-1024x683.jpeg\" alt=\"\" class=\"wp-image-21228\" srcset=\"https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-7-1024x683.jpeg 1024w, https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-7-300x200.jpeg 300w, https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-7-768x512.jpeg 768w, https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-7.jpeg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<p>Drugi panel, pod nazivom \u201eDo\u017eivjeti Hrvatsku\u201c, ugostio je Tanju Bili\u0107 Brenner (HOO) i Matiju Teura, koji su istaknuli kako sport sve \u010de\u0161\u0107e postaje sna\u017ean motiv dolaska turista, i alat za pozicioniranje destinacija na globalnom tr\u017ei\u0161tu. Zavr\u0161ni dio pripao je razgovoru o \u201eFenomenu Hrvatska\u201c s legendarnim televizijskim urednikom Brankom Uvodi\u0107em. U razgovoru s moderatorom Markom Petrovi\u0107em, Uvodi\u0107 je govorio o ulozi glazbe, tradicije i sporta u oblikovanju nacionalnog identiteta te o va\u017enosti o\u010duvanja kulturne ba\u0161tine kao dijela hrvatske prepoznatljivosti.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-5-1024x683.jpg\" alt=\"\" class=\"wp-image-21224\" srcset=\"https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-5-1024x683.jpg 1024w, https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-5-300x200.jpg 300w, https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-5-768x512.jpg 768w, https:\/\/www.libertas.hr\/wp-content\/uploads\/2026\/03\/SportTourism-5.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Konferencija Sport&amp;Tourism Connect jo\u0161 je jednom pokazala koliko su sport, turizam i kultura me\u0111usobno povezani te koliko zajedni\u010dki mogu doprinijeti promociji Hrvatske i razvoju lokalnih zajednica. Idejna za\u010detnica i organizatorica konferencije Stella Jug istaknula je:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em>\u201eIdeja konferencije Sport&amp;Tourism Connect bila je otvoriti prostor dijaloga izme\u0111u sporta i turizma, dvaju podru\u010dja koja imaju izniman potencijal za ja\u010danje identiteta i me\u0111unarodne prepoznatljivosti Hrvatske. Posebno me veseli \u0161to smo u Zapre\u0161i\u0107u okupili vrhunske sporta\u0161e, stru\u010dnjake i predstavnike institucija koji su svojim iskustvom pokazali koliko sport mo\u017ee biti sna\u017ean alat promocije na\u0161e zemlje<\/em>.&#8221;<\/p>\n<\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>Uspje\u0161an spoj sporta, turizma i marketinga rezultat je inicijative Studentskog zbora Sveu\u010dili\u0161ta Libertas i partnera. U prostoru Vr\u0161ilnice u Zapre\u0161i\u0107 u utorak, 10. o\u017eujka 2026., odr\u017eana je konferencija Sport&amp;Tourism Connect, koja je okupila stru\u010dnjake iz podru\u010dja sporta, turizma i komunikacija s ciljem promicanja va\u017enosti sporta kao alata za ja\u010danje identiteta,me\u0111unarodne prepoznatljivosti i turisti\u010dke ponude Hrvatske. [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":21217,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24],"tags":[],"class_list":["post-21216","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-novosti"],"_links":{"self":[{"href":"https:\/\/www.libertas.hr\/en\/wp-json\/wp\/v2\/posts\/21216","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.libertas.hr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.libertas.hr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.libertas.hr\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.libertas.hr\/en\/wp-json\/wp\/v2\/comments?post=21216"}],"version-history":[{"count":5,"href":"https:\/\/www.libertas.hr\/en\/wp-json\/wp\/v2\/posts\/21216\/revisions"}],"predecessor-version":[{"id":21242,"href":"https:\/\/www.libertas.hr\/en\/wp-json\/wp\/v2\/posts\/21216\/revisions\/21242"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.libertas.hr\/en\/wp-json\/wp\/v2\/media\/21217"}],"wp:attachment":[{"href":"https:\/\/www.libertas.hr\/en\/wp-json\/wp\/v2\/media?parent=21216"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.libertas.hr\/en\/wp-json\/wp\/v2\/categories?post=21216"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.libertas.hr\/en\/wp-json\/wp\/v2\/tags?post=21216"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}